Website Design & Refresh Portfolio

Strategic, Stylish, and Built to Convert

Here’s a look at some of the websites I’ve designed and refreshed for service-based businesses, consultants, and creative founders.

Every site is built with more than just aesthetics in mind, it’s designed to convert, reflect your brand, and support your goals.

From full builds to strategic refreshes on platforms like WordPress, Wix, and Go High Level, each project combines clarity, functionality, and modern design that works.

Click the images to view the live sites.

Birtles Mortgage & Financial Solutions

Birtles Mortgage & Financial Solutions approached me to redesign and rebuild their website to better reflect the business they have grown into today.

The previous website no longer represented the level of professionalism, expertise, and personal service the business provides, so the goal of this project was to create a modern, polished and trustworthy online presence that felt both professional and approachable.

Built on the Wix platform, the new website was designed with a strong focus on user experience, clear navigation, mobile responsiveness and SEO foundations.

As the mortgage industry is highly regulated, particular care was taken throughout the project to ensure the website copy, messaging and structure remained compliant while still feeling warm, human and easy for potential clients to understand.

Professional brand photography was incorporated throughout the site to create a more premium and personal feel, helping build trust and connection from the very first interaction.

The final result is a clean, modern and strategically designed website that better positions the business within the market and provides a far stronger reflection of the brand today.

Fabulossa Cleaning

Website Design & Build | Wix Website Development

Fabulossa Cleaning approached me to redesign and rebuild their website to better reflect the business they are today and create a more professional online presence.

The previous website no longer represented the quality of the brand, the level of service they provide, or the direction the business has grown into. The goal of this project was to create a cleaner, more modern and more trustworthy experience for potential customers from the very first interaction.

Built on the Wix platform, the new website was designed with a strong focus on user experience, smoother customer journeys and clear calls to action to help guide visitors through the site more effectively and increase enquiries.

The website was also fully optimised with SEO foundations throughout, including improved page structure, keyword-focused copy, mobile responsiveness, image optimisation and technical SEO improvements to help support long-term visibility on Google.

Visually, the new site uses a far cleaner and more premium layout, helping position the business more professionally within a competitive local market while still maintaining a warm and approachable feel.

The Growth Coaching Collective

Full Website Refresh | WordPress Platform

The Growth Coaching Collective required a complete website refresh to better reflect the calibre, growth, and global positioning of the brand. As Kerry’s business and audience had evolved significantly, the previous website no longer aligned with the level of authority, professionalism, and impact she brings as a global business and sales strategist

I redesigned and refreshed the website with a clean, modern, and user-friendly approach, creating a more elevated online experience that feels aligned with both the brand and its audience. Video was incorporated throughout the site to add depth, personality, and connection, while also strengthening the premium feel of the brand.

A key focus of the project was the development of a dedicated free resources area, making it easy for visitors to access valuable content, engage with the brand, and enter the wider customer journey seamlessly.

The result is a polished and strategic website that now reflects the scale, expertise, and continued growth of The Growth Coaching Collective, while remaining simple, intuitive, and easy to navigate for users.

Poise Events

Full Website Build & Branding Refresh | WordPress Platform

With over 20 years of industry experience, the business had evolved significantly, however the previous website and branding no longer reflected the calibre, professionalism, or premium nature of the services being delivered.

This project involved a complete website and branding refresh on the WordPress platform, creating a far more elevated and modern online presence that aligns with the brand’s expertise and positioning within the events industry.

The new website was designed to feel clean, sophisticated, and highly professional, while still remaining easy to navigate and user-friendly. Strong visual storytelling, refined typography, and impactful imagery were used throughout the site to create a luxury feel and showcase the scale and quality of the events Poise supports.

Alongside the website build, the branding was refreshed to create a more cohesive and polished identity that better represents the business today and supports its future growth.

The result is a modern, premium online presence that reflects the strategic, detail-focused approach Poise brings to every event they deliver.

Sea Of Roses

Full Website Refresh | Wix Platform

Sea Of Roses creates personalised wedding favours, gifts, and keepsakes designed to bring warmth, meaning, and luxury to every celebration.

While the brand had evolved beautifully, the previous website no longer reflected the direction, positioning, or premium feel of the business.

I carried out a full website refresh on the Wix platform, modernising the overall design and creating a far more refined and user-friendly experience. A key focus of the project was elevating the luxury feel of the brand through the use of elegant visuals and video throughout the website.

The shop functionality was also restructured and improved, making it easier for customers to browse products, navigate collections, and purchase personalised items seamlessly.

The result is a polished, premium online presence that now aligns with the quality, emotion, and luxury positioning behind Sea Of Roses.

KMHR Solutions Ltd

Website Refresh & Growth Development | Wix Platform

KMHR Solutions is a growing HR consultancy that has continued to evolve significantly since we first launched their original website and rebrand. As the business expanded its services, audience, and positioning, the website needed to evolve alongside it.

This latest project marks the third refresh and development phase of the website, ensuring the online presence reflects the growth, professionalism, and direction of the brand today.

Built on the Wix platform, the updated website introduces a more refined user experience, refreshed visuals, improved structure, and stronger messaging throughout.

A key addition to this phase was the creation of a dedicated resources area, including a paywall and integrated functionality for paid digital products, allowing KMHR Solutions to expand their offerings and provide additional value to clients online.

The website now better represents the established, trusted brand KMHR Solutions has become, while also creating a scalable platform to support future business growth, visibility, and digital product sales.

Nicola Jayne Landscape Design

Full Website Redesign | Wordpress Platform

Nicola’s previous website no longer reflected the calibre of landscape projects she was delivering. Her business had grown, but her online presence hadn’t evolved with it.

I refreshed her website on the WordPress platformcreating a more refined, modern design with a strong emphasis on her portfolio. We incorporated professional project photography and video throughout the site, allowing her work to take centre stage.

The user experience was streamlined to guide visitors clearly through her services and showcase the craftsmanship behind each project.

The result is a polished, high-end website that now reflects the quality, creativity, and growth of Nicola Jayne Landscape Design.

Serennu Therapies

Full Re-Brand, Website & System Build | Go High Level Platform

Serennu Therapies approached me for a complete rebrand and website build to better reflect their ethos speech and language therapy that puts connection first.

Together with Rebecca and Sara, we created a warm, reassuring, and professional online presence.

Built on the GoHighLevel platform, the new site includes an integrated shop for workshops and downloadable booklets, free resources for families, and fully built backend automations to streamline enquiries and bookings.

As a Welsh-based practice, we also developed a dedicated Welsh-language page to ensure accessibility for Welsh-speaking families.

The result is a strategic, future-focused platform that supports both their growth and the families they serve.

My Three Cats Franchise

Full Website Build & Franchise Infrastructure | Go High Level Platform

My Three Cats required far more than just a website, they needed a complete digital infrastructure to support the growth and scalability of their franchise business.

Built on the Go High Level platform, I designed and developed a full website experience alongside the backend systems, automations, and processes needed to support both the core business and future franchise expansion.

The project included the setup of automated workflows, lead capture systems, website forms, and customer journey automations to streamline enquiries and improve operational efficiency. Alongside the main website, I also created franchise infastructure and website templates, providing a scalable framework that can be rolled out consistently across future franchise locations.

The result is a fully connected digital ecosystem that not only supports the MY Three Cats brand online, but also provides the infrastructure needed for long-term franchise growth and expansion.

My Three Cats Franchise

Franchise Website Build & Automation Setup | Go High Level Platform

As part of the wider MY Three Cats franchise infrastructure project, I also developed a number of dedicated franchise websites designed to give individual franchise locations a professional, scalable online presence while maintaining consistency with the overall brand.

Built within the Go High Level platform, the website was tailored specifically for the franchise model, incorporating customised lead capture forms, enquiry systems, and automated workflows to support day-to-day operations and streamline customer communication.

The project focused on creating a user-friendly experience that allows potential customers to easily explore services, submit enquiries, and engage with the franchise, while also ensuring the backend systems could support growth efficiently.

By combining website design with automation and funnel infrastructure, the franchise now has a strong digital foundation that supports both local visibility and long-term business growth.

Amy Newton Interiors

Full Website Redesign | Wix Platform

Amy felt her previous website no longer reflected her evolving brand or the high-end interior projects she was attracting. She had outgrown her old site, both visually and strategically.

I worked with Amy to redesign her entire website on the Wix platform, creating a fresh, modern, and elegant online presence that now aligns with her business growth, showcases her portfolio beautifully, and resonates with her ideal clients.

Emma Boyle Photography

Website Refresh | Squarespace Platform

Emma’s original website no longer captured the heart of her evolving photography brand.

As her style, client base, and business grew, her site felt outdated and misaligned with the premium experience she provides.

I completed a full website refresh on Squarespace — refining the layout, updating the visuals, and enhancing the user journey to better showcase her work and attract her ideal clients.

Access Solutions & Products

Full Website Build | Wix Platform

Access Solutions & Products is a brick-and-mortar business that needed a stronger digital presence to support their offline success.

With an outdated previous website in place, they wanted a clean, professional site that would increase visibility, build credibility, and make it easier for customers to find them online.

I designed and built a brand-new website on the Wix platform, focused on clarity, easy navigation, and showcasing their services in a way that builds trust and drives enquiries.

KMHR Solutions LTD

Full Website Build & Rebrand | Wix Platform

KMHR Solutions, a growing HR consultancy, came to me with no existing website and a brand that no longer reflected their evolving services or audience.

They needed a complete online presence from the ground up — something professional, approachable, and aligned with their expertise.

I led a full rebrand and website build on the Wix platform, creating a fresh, modern look that clearly communicates their services and values, builds trust with potential clients, and sets them up for long-term growth online.

Attuned Holistics

Full Website Build with E-commerce | Wix Platform

Attuned Holistics needed a fresh, functional website to support their growing holistic wellness brand.

With a range of products and services to offer, they required a clean and calming e-commerce website that made it easy for customers to browse, learn, and buy.

I designed and built a full website on the Wix platform, complete with shop functionality, product pages, and integrated booking features.

The result is a seamless, user-friendly experience that reflects their brand ethos and supports their online sales goals.

Steph Grainger – Therapeutic Mentor

Full Website Build | Wix Platform

Steph needed a website that truly reflected her work as a therapeutic mentor, warm, professional, and easy to navigate.

With no previous site in place, she wanted to create a space that clearly communicated her services, values, and unique approach to client support.

I built her a brand-new website on the Wix platform, with a focus on clear messaging, simple navigation, and a calm, inviting design that resonates with her ideal audience and supports new client enquiries.

Intaglio Communications

Full Website Build | Wix Platform

Intaglio Communication is a bespoke printing and production company that needed a simple, professional website to establish their digital presence.

With no existing site, their goal was to create a clean, easy-to-navigate space that outlined their services and gave potential clients a way to get in touch.

I built a streamlined website on the Wix platform, focused on clear structure, essential content, and a minimal aesthetic that reflects their craftsmanship and attention to detail — giving them a strong foundation for future growth online.

Queens Of Cleans

Website Refresh | WordPress Platform

Queens of Cleans is a premium cleaning company specialising in household, commercial, and Airbnb properties.

As their business expanded, their old website no longer reflected the high standards and polished image they wanted to convey.

I carried out a full website refresh on the WordPress platform — modernising the design, refining the content structure, and enhancing the user experience to better reflect their premium positioning and attract more high-value enquiries.

Get In Touch

Have a question?

Drop me an email or complete the contact form.

Email: [email protected]

Rachael Hover is a Manchester-based Business Growth Consultant helping service-based businesses identify the gaps that are costing them leads, enquiries and sales. Through strategic insight, marketing expertise and growth-focused systems, she helps businesses increase visibility, improve customer journeys and achieve sustainable growth.

Copyright All Rights Reserved 2025 RH Consultancy